Neiman Marcus recently made headlines by renaming its longstanding 'Christmas book' to the 'holiday book,' a move they say aims to foster inclusivity among a diverse clientele. This significant change was prompted by a desire to welcome customers of various backgrounds, religions, and traditions. Employee reactions, particularly those based in the company's Dallas headquarters, have been mixed, with many expressing frustration over the decision to eliminate 'Christmas' from the catalog. Several staff members voiced their concerns to the New York Post, viewing the change as unnecessary given that 68% of the United States identifies as Christian. Critics describe the move as overly politically correct, arguing that it alienates traditional values associated with Christmas. Amidst the discussion on inclusivity, there are also those who believe this shift may be a misguided attempt at diversity and equity, especially when such a significant cultural reference has been altered. The change has sparked a dialogue about the balance between honoring traditions and embracing a broader demographic, echoing sentiments shared across various retail sectors. This situation may serve as a litmus test for how major retailers navigate such cultural dynamics moving forward. The transformation of a historical Christmas tradition into a more generic holiday branding raises questions about the future of cultural acknowledgment in retail.
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